B2B solutions find a perfect fit in Magento 2, the successor to Magento 1 and a leading platform for web shops. The platform contains many features specifically tailored to B2B companies. In this article, we give you some more insight into the B2B solutions of Magento 2. An e-commerce platform that easily leaves its previous brother behind.
Magento Commerce for B2B
A separate module has been provided specifically for companies active in B2B: Magento Commerce for B2B. Installing and configuring this module may not be rocket science, but it is best to leave it to a professional. This module allows much more complex structures and people can be assigned multiple roles and rights. The options are a lot more extensive and many things can be managed in this module. In total, there are about 22 additional modules available on top of Magento 2 for use in a B2B setting.
Also demanding companies
The Magento 2 B2B solution is super powerful, and that is beyond doubt. Every company can get started with it and there are more than enough tools to handle any situation. Moreover, Magento 2 can easily be linked to other systems, so you can compete with the competition in a fully efficient manner. Today, a webshop is much more than a sales channel aimed at private individuals, and the convenience of an e-commerce platform has now also penetrated a B2B environment. American research shows that no less than 90% of companies make repeat purchases online. So you have plenty of reasons to optimally facilitate this and that can be done perfectly with this separate module on top of Magento 2.
Why choose a B2B platform?
Magento Commerce for B2B is undoubtedly popular with buyers, who have also discovered the convenience of ordering online. They can order more quickly, and immediately see the total range and possibly tailor-made prices. This allows customers to switch faster, but you also win with the Magento 2 platform. Feel free to consider the package as one extra salesperson or one less salesperson you have to deploy. Moreover, in Magento 2 you can also provide a lot of product experience and make it very easy for customers to order. This way you can quickly earn back your investment in this e-commerce solution. Magento 2 for B2B allows you to automate your workflow and processes, saving you a lot of time. Moreover, you facilitate purchasing, which will undoubtedly result in higher turnover. You can quickly adjust and even personalize the product information, giving every customer their own tailor-made experience. You manage the central system, assign roles to others, and maintain control. This allows information to easily find its way within the organization and to the customer.
The most important tools of Magento Commerce for B2B at a glance
We will not discuss the complete package here, but we would like to highlight the most important functionalities of B2B:
- Account management
Within the main account, you can assign people different roles and create multiple accounts. Handy to give every employee of your customer access to things he/she needs. - Offerte aanvragen
In Magento, you can process quotes very quickly and efficiently. Customers can fill their shopping carts and then request a quote. You can then get started, adjust the quantities, and/or grant discounts. Once the quotation is ready, you can send it with the push of a button. The customer can order directly from the shopping cart. - SKU numbers
SKU numbers can be used perfectly for ordering. Previously placed orders can also easily be placed back. - Products per customer
You can make products accessible or not for each customer. Moreover, you can provide them with customized prices and discounts. It is also possible to only show the prices to logged-in customers. - Mobile friendly
You can order perfectly on your smartphone or tablet. - Assigning credit
You can easily set a credit limit in Magento 2.
These are just a few examples, because in practice much more is possible with Magento 2’s B2B solution. Just think of connections with many other systems such as Microsoft Dynamics, Exact, and other software and apps.
Take the step to Magento Commerce for B2B
This complete e-commerce platform will certainly not disappoint you. Dive deeper into the possibilities of Magento 2 today and experience the power of B2B.
Information checked and edited by Liam Ashley
