E-commerce has enabled businessmen to explore international marketplaces. Why even hold back to your domestic market when foreign customers are just a click away?

However, this may be easier said than done. Setting up and operating an international store carries a lot of extra work and new challenges. However, if you have chosen to be on Magento 2, half of your obstacles are already taken care of. Thanks to the leading eCommerce platform’s powerful out-of-box functionality and good store management. With the new version, Magento 2, the platform has improved:

1. Performance and Scalability.
2. Code Quality.
3. Integrations Process.
4. Upgrades.

Starting with the right approach and platform can take you places!

If you are not sure how to configure the selling countries in your online store, here is a step-to-step guide that’ll walk you through the entire process so that you can start your global journey with ease.

Let’s get to the good stuff!

In Magento configuration, there is a Country option feature. With this feature, you can choose which country your business is located and select countries from where you accept orders and payments. Depending on your business purpose, you can also limit the countries you serve or set the product to be restricted in some countries, the price of shipping services to help you easily manage stores, targeting potential markets for businesses.

Steps To Configure The Selling Countries Options In Magento 2

Step # 1 : Go to your store and log in to the Admin Panel.

Step # 2 : After logging in, on the Admin Panel sidebar, go to Stores > Settings > Configuration.

Step # 3 : In the left panel, find and choose GENERAL > General.

Step # 4 : Click on the Country Options to expand the section.

Step # 5 : Select your country as the Default Country to share where your business is located.

Step # 6 : Then, in the Allow Countries list, by default all countries are selected. However, if you want to select some different countries, you can choose only the countries from which you accept orders and payments.

Step # 7 : In the Zip/Postal Code is Optional for list, choose all the countries where you conduct business that do not require a ZIP or postal code to be included as part of the street address.

Step # 8 : In the European Union Countries list, choose all the countries in the EU where you conduct business.

Step # 9 : In the Top Destinations list, by default all the countries are selected but if you want to select some different countries you can choose the primary countries that you target for sales.

Step # 10 : After you’re done with all the above steps, click the Save Config button to save the settings.

That’s it! By working through each of the ten steps in this Magento 2 Country Configuration guide, you’ll be climbing up the competition in no time. We hope you found this guide easy and ended up optimally configuring your online store on Magento 2 with all the countries you either operate in or ship to. For more such guides, you can check out our website. We write easy-to-follow content so that you can make the most out of our e-commerce store.